Asia travel markets

Global Reach, Local Wisdom

Navigating Asia's most dynamic outbound travel markets requires more than data. It requires in-market presence, cultural intelligence, and decades of relationship-building.

Shanghai skyline
697M
Border Crossings in 2025
✦ China Outbound Travel

China Outbound Travel

The world's largest outbound travel market is evolving fast. From Tier 1 cities to emerging Tier 2 and 3 markets, Chinese travelers are younger, more sophisticated, and increasingly independent. With offices in Shanghai and Beijing, we don't just track these shifts—we're positioned to help you navigate them.

Why This Market Matters

697 million border crossings in 2025. A digital ecosystem unlike anywhere else in the world. Travelers seeking invisible luxury and transformational experiences over logo-heavy consumption. China's recovery is complex, but the opportunity for destinations willing to build long-term relationships is significant.

On the Ground in Shanghai & Beijing

Our Expertise

WeChat & RED

Ecosystem management

KOL Partnerships

Influencer marketing

Travel Trade

Promotions through major Chinese OTAs

Media Relations

Across travel, lifestyle, and MICE sectors

Our China team brings decades of media relationships, OTA relationships, and cultural understanding to every partnership. We ensure your destination is part of the traveler's decision-making journey.

✦ India Outbound Traveler

India Outbound Traveler

India is the world's fastest-growing outbound travel market. With 750 million people under 35, a projected $5 trillion economy by 2029, and new airports opening every 50 days, India isn't emerging—it's arrived. With offices in Mumbai and Delhi, we help destinations capture this momentum.

Why This Market Matters

Women now plan 72% of India's leisure trips. The middle class is expanding rapidly alongside ultra-high-net-worth travelers seeking premium experiences. Indians are tech-savvy, research-heavy, and increasingly booking through OTAs. Understanding seasonal travel patterns and the VFR segment is critical to success.

Offices in Mumbai & Delhi
Mumbai city
750M
Under 35 Years

Our Expertise

Social Media Strategy

Facebook, Instagram, and TikTok

Digital Marketing

Tailored to India's mobile-first travelers

Sales Missions & Roadshows

Across multiple cities

Travel Trade Promotions

With Indian OTAs and wholesalers

Media Relations

Spanning travel trade, lifestyle, and MICE

Our India team operates at the intersection of traditional travel patterns and digital-first consumer behavior. We help you adapt to this unique market and increase your share.

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Ready to navigate China & India with confidence?

East West Marketing